About — Nature's Lab
About Us

Built by entrepreneurs.
Run by operators.

Nature's Lab was founded on a simple conviction: the world's most disruptive natural innovations never reach market — not because they aren't extraordinary, but because turning science into a scalable global brand requires a rare combination of skills. We built that combination.

We didn't set out to build
a company. We set out to
fix a broken system.

Nature holds the answers to some of the world's most pressing challenges — in food, agriculture, personal care, and sustainability. But the infrastructure to take those answers from a lab to a global shelf simply didn't exist in one place.

So we built it. Nature's Lab was founded to be the end-to-end platform that breakthrough natural innovations have always needed — from ingredient discovery, to product development, to manufacturing, to brand, to market.

We are based in Singapore, with manufacturing in Singapore and Malaysia, and an active global sourcing network. We work with a select number of partners at any one time — because we go all in on everything we touch.

20+
Years of combined product development & manufacturing experience
2
Owned manufacturing facilities in Singapore & Malaysia
6+
Categories disrupted across home care, skincare, agriculture & F&B
Industries we can enter — because we follow nature, not categories

Nature-centric.
Not industry-bound.

"To incubate nature's most disruptive innovations into global brands that people genuinely love — and leave the planet better for it."
01

Nature First

Every ingredient, every formula, every packaging decision starts with one question: is this the most natural way to solve this problem?

02

Build, Don't Just Advise

We have skin in the game. We build alongside our partners — not above them. We measure ourselves by outcomes, not outputs.

03

Think Global from Day One

Every product we develop is built for scale. We don't build for one market — we build for the world, from the very first brief.

04

Win-Win or Nothing

We create partnerships where every stakeholder wins — our partners, their customers, and the planet. If it doesn't work for all three, we go back to the drawing board.

05

Back Exceptional People

We believe the real magic in any venture lies with the people behind it. We invest our time, expertise, and capital in founders we believe in.

The people behind
Nature's Lab.

Conrad Lim

Co-Founder · Chief Commercial Officer
Co-Founder

Conrad Lim

Chief Commercial Officer

Conrad is a serial entrepreneur with a strong track record in commercialising emerging technologies and scaling them into real-world operations. He has led innovation projects for multinational clients including GE, HP, and Ford, and brings deep expertise in securing large enterprise contracts and delivering complex technical deployments.

His experience consulting for 8 Inc. and Imagination sharpens his ability to bridge technology, design, and commercial strategy — a capability he now applies to building Nature's Lab as a globally scalable platform.

Commercial Strategy Enterprise Partnerships Technology Commercialisation Global Scaling

"The best innovations in the world are worthless without the commercial infrastructure to bring them to market at scale."

Pearl Chan

Co-Founder · Chief Sustainability & Strategy Officer
Co-Founder

Pearl Chan

Chief Sustainability & Strategy Officer

Pearl is a sustainability entrepreneur with hands-on experience building circular economy solutions, including founding one of Australia's first refillable, zero-waste cleaning brands. She brings a deep, practical understanding of what consumers genuinely value and how sustainable innovations succeed in real markets.

With expertise in consumer sustainability expectations, regulatory trends, and ESG-driven product design, Pearl drives sustainability strategy, product-market fit, and partner alignment across all of Nature's Lab's ventures.

Sustainability Strategy Circular Economy Product-Market Fit ESG & Regulatory

"Sustainability isn't a feature you add to a product. It's a design principle you build everything around — from the ingredient up."

Headquartered in Singapore.
Built for the world.

Founded in Australia and now headquartered in Singapore, Nature's Lab operates manufacturing facilities across Southeast Asia and maintains an active global sourcing network. We are purpose-built for Asian and global markets.

Singapore

Headquarters and primary manufacturing facility. Home to our core R&D, commercial, and operations team.

Malaysia

Secondary manufacturing facility serving key product categories across sustainability and home care.

Australia

Founded here. Strong market relationships, distribution network, and regulatory expertise across ANZ.

Global

Active ingredient sourcing network and vetted converter partnerships across Asia-Pacific, Europe, and beyond.

Work With Us

We work with partners
we believe in.

Nature's Lab takes on a select number of partners at any one time. If you have a brief, an ingredient, or a conviction — we'd like to hear from you.

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